>
menu
biography
archives
LYUBOV
FALL WINTER 2014-2015
#1
LYUBOV
FALL WINTER 2014-2015
#2
LYUBOV
FALL WINTER 2014-2015
#3
LYUBOV
FALL WINTER 2014-2015
#4
LYUBOV
FALL WINTER 2014-2015
#5
LYUBOV
FALL WINTER 2014-2015
#6
LYUBOV
FALL WINTER 2014-2015
#7
LYUBOV
FALL WINTER 2014-2015
#8
LYUBOV
FALL WINTER 2014-2015
#9
LYUBOV
FALL WINTER 2014-2015
#10
LYUBOV
FALL WINTER 2014-2015
#11
LYUBOV
FALL WINTER 2014-2015
#12
LYUBOV
FALL WINTER 2014-2015
#13
LYUBOV
FALL WINTER 2014-2015
#14
LYUBOV
FALL WINTER 2014-2015
#15
LYUBOV
FALL WINTER 2014-2015
#16
LYUBOV
FALL WINTER 2014-2015
#17
LYUBOV
FALL WINTER 2014-2015
#18
LYUBOV
FALL WINTER 2014-2015
#19
LYUBOV
FALL WINTER 2014-2015
#20
LYUBOV
FALL WINTER 2014-2015
#21
LYUBOV
FALL WINTER 2014-2015
#22
LYUBOV
FALL WINTER 2014-2015
#23
LYUBOV
FALL WINTER 2014-2015
#24
LYUBOV
FALL WINTER 2014-2015
#25
LYUBOV
FALL WINTER 2014-2015
#26
LYUBOV
FALL WINTER 2014-2015
#27
 

Biography

PROFILE
LYUBOV

Viktoria Bagryantseva creates in 2006  her brand : LYUBOV "love" in Russian.

What more universal message of love? And what better way to translate that highlight femininity in all its forms?

Born into a family of artists, Viktoria starts creating some jewelry before discovering her passion for fashion. Extensive studies in the world of finance only confirm her way: she comes to Paris and joined the prestigious School of the Chambre Syndicale de la Couture.  

After a Time of collaboration with Roberto Cavalli, the young woman already knows she wants to create her own brand, and to open her own shop, Rue Cambon, with an entirely new concept imagined by the designer.

Viktoria expresses her love for fashion through creations following her desires but also through deep foundations of her technical training.

Each season, she reinvents her "classics" : tulip skirt,  fitted jacket with shouldered and , short-sleeved vest ... The work of fabric is also essential, with this specific Lyubov woven drape that comes in small pan skirt or jacket.

 Structured fabrics are mixed with softer materials.,

Diverted from menswear, her clothes take the personality of the woman who wears them.  The locker room Lyubov proposes every season of bold colors,  games trompe-eye, and  fun  graphics, inspired by contemporary art and cinema of the 50s and 60s Viktoria’s  two passions

Over the collections, we feel  a  wilful woman who draws its power through assurance of the quality of  a wardrobe that breathes  the singularity. With a constant assumed femininity, an evident desire to please, and a real passion for clothing.

www.lyubov-fashionblog.com


stockist

contact